Tuesday, January 29, 2013

Be Still My Freakin Heart

Sounds like a country western song.

But no, dear reader.  It's the sound I make when the Formula 1 community begins unveiling their fantastical new machines.

 As the sharp-eyed amongst you may be able to tell, it's a Lotus.

Oh, sweet mystery of life at last I've found you.

The mind reels, doesn't it?  My only quibble isn't about the car, but the tires (something Lotus has no control over -- they all run identical Pirelli tires).  Were it me, I'd depict the Pirelli logo in the same curve as the stripe and the rest of the lettering on the tire.

And look:  CNBC is a sponsor.

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